Credit Union Sponsorship of Biz KID$

PBS stations covering all 50 states are broadcasting new episodes of the Biz Kid$ TV series underwritten by America’s Credit Unions.

13 new episodes of Biz Kid$ are airing on 334 PBS stations reaching 97% of the U.S. public television market.

Every episode includes four stories from successful young entrepreneurs reinforcing the importance of budgeting, saving, and giving back to the community.

The first 26 episodes reached 91% of the country.

“I liked it when they interviewed kids from all over the United States,” said Tommy Webster, an 11-year-old who watches Biz Kid$ regularly on the series’ flagship station, WXXI in Rochester, New York. “I learned how I could save money and spend it the right way without blowing it!”

“My oldest son, who is 13, is saving money for the first time,” reported Cynthia Carrasco, a Biz Kid$ viewer in Tulsa, Oklahoma. “I believe my son is going to grow up to be a better man because of Biz Kid$…. You have been an inspiration to us all.”

At the same time, Biz Kid$ makes it fun to learn about money. New episodes include silly spoofs of Frankenstein, The Matrix, 24, The Wizard of Oz, and more....

The shows are also designed to provide teaching materials for credit union educators. Using national financial literacy standards, episode-specific curriculum will be developed by Outreach Extensions, the creator of educational materials for Bill Nye the Science Guy, Liberty’s Kids, Kratts’ Creatures, and other public television series.

Free curriculum and family activities for every episode will be available on the interactive Biz Kid$ website (www.bizkids.com).

The Washington Credit Union Foundation manages the Biz Kid$ project and a coalition of more than 130 credit unions, leagues, foundations, affiliates, and service providers who contribute to the national production. Credit union organizations also can sponsor local underwriting spots.
In return for underwriting the program, credit unions essentially get:

• A nationally broadcast, credit union awareness cooperative TV branding campaign.
• Show content that will educate families about the credit union difference (for example, one show will feature a high school credit union branch).
• Kids engaged and interested in financial literacy (and their parents too!)

We know there is a great need for financial literacy training in America. We also know that when we work cooperatively together—we get things done!

Biz Kid$ Partners

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